Pay Per Click Advertising (PPC)

Pay Per Click Management

Breakout Visibility.

Market research. Keyword selection. Google AdWords partner. Highly effective landing pages. Tracking, measuring and reporting. Continual optimization. This is where it all comes together. At Internet Marketing Charlotte, we make it our business to keep your business at the top.

Pay per click advertisements are sponsored links that appear to the right of or above organic search results. These exceptionally visible web ads work by associating keywords or phrases with your specific product or service. Pay per click advertising works in conjunction with your SEO strategy, allowing you to purchase high visibility on results pages relevant to your potential customers. Best of all, pay per click advertisements are seen by thousands of browsers, but cost nothing until a potential customer clicks on the link and is delivered to your site.

​At Internet Marketing Charlotte, we combine expert market analysis with an in depth understanding of your company’s unique characteristics to create highly effective pay per click advertising campaigns. Our search engine optimization puts your site high in organic results. Pay per click adds guaranteed results with premium first page placement. It’s like supersizing, for optimizing.

Paid Search Advertising

We will set up and monitor your Google AdWords campaign. Your ads could be seen thousands of times by plenty of different people, but unless someone actually clicks on your ad you won’t pay a cent.

PPC Remarketing

Turn your valuable ‘prospects’ into ‘loyal customers’. Our team of professionals will help you re-engage users by showing your ads to to them as they browse the Internet.

Social Advertising

Our team can identify your target audience, create engaging and share-worthy content, while generating awareness about your brand, product or service.

Display Advertising

We manage both direct response and brand awareness display advertising campaigns. Our designers create compelling banner ads that increase brand exposure, engagement and conversions. Learn more about our custom banner ads.

Landing Pages

We have the experience to create engaging landing pages communicating your brand and achieving your desired action.

Video Advertising

By telling your audience a compelling story, we will help you connect, reach and engage new customers in an exciting way through video ads.

Campaign Optimization and Reporting

We will monitor and optimize your campaigns weekly and provide you with monthly reporting on campaign results.

As a certified Google Partner, we can create highly effective campaigns for your business increasing brand exposure, engagement and conversions.

A successful pay per click advertising campaign depends on careful research and constant monitoring. At Internet Marketing Charlotte, we begin with an exhaustive search for the keywords that will define your campaign and drive customers to your site. We offer both in-depth experience and an ongoing commitment to current trends and practices – a combination that is key to your successful campaign.

Our Google AdWords campaigns are built around highly effective ads that include carefully selected versions of keywords and ad copy, all designed to result in highly cost effective return on each advertising dollar. In addition, we offer superior design and optimization for landing pages - the sites where your customers will land after they click your AdWords link.

Tracking, measuring and reporting are an integral part of an effective pay per click campaign. That’s why we create results driven strategies and continually monitor their success for our clients. The internet is a fast changing marketing tool, and we offer the expertise necessary to optimize its effectiveness.

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